The Globalization of Entertainment: Geopolitics of Cultural Industries |

The Globalization of Entertainment: Geopolitics of Cultural Industries


The cultural industries are today more influential than ever, encompassing large parts of the cinema, movie and book industries. Their influence continues to grow as a result of globalization and new technologies. Dr Martel will show how the market functions in the cultural sphere and its national particularities. These industries are often viewed as American when, in fact, they are international: Sony is Japanese, Bertelsmann German, Lagardère French. Emphasis will be placed on gaining a clear view of major changes that have taken place in recent years, such as, on the one hand, the rise of international companies and the ascendance of a largely commercial mass culture and, on the other hand, the development of a commercial “entertainment”. Dr Martel will look at media-conglomerates in Asia (India, China, Japan, Singapore), in Europe, in the US and in some key countries such as Egypt and Brazil. We will see how the market feeds on and “profits” from the public sphere (in Europe) and the nonprofit sector (in the US) - how it takes advantage of innovations achieved in ethnic communities, cultural “research and development” at universities and experimentation and risk-taking in the non-profit sector. Concluding with the role of state of regulations, and a synthesis of the concept of "Entertainment", Dr Martel will have tried to give a broad overview of the current state of cultural industries in a globalized time.

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Frédéric C. Martel, Professor, Sciences-Po Paris and at the MBA Programme in HEC Paris, Journalist at French NPR, France Culture

Tuesday, 31 March 2009
5.00 p.m. - 6.15 p.m.

Seminar Room 3-1
Level 3, Manasseh Meyer
Lee Kuan Yew School of Public Policy
469C Bukit Timah Road
Singapore 259772

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